All capabilities

Explain what happened

Why any recommendation happened

Trace a result back to what produced it, and read relevance, engagement, coverage, diversity, novelty, catalogue exposure, latency and cost across every model and every surface.

What it does

The mechanism

  1. 01

    Any recommendation can be traced back to the interests, interactions, content similarities and business rules that produced it.

  2. 02

    Exposure is measured as well as engagement: you can see how attention is distributed across genres, creators, products, providers and editorial categories.

What it gets you

Three things you can point at

01

Why this was recommended

A decomposition of a single result, with the rule that fired named alongside the interests, interactions and similarities that moved it.

02

Replay the past

Run a prospective model against historical user journeys to see how its recommendations would have differed.

03

Know when it is uncertain

Confidence, data sparsity and disagreement between the candidate models are reported rather than hidden behind a uniformly confident answer.

Find the model that wins on your data. Ship it without a rewrite.

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